Nokia is Forced to Decrease Prices

Nokia has acknowledged that in the past three months, it has deliberately reduced prices of its products. According to web sources, the prices of Nokia mobile phone have decreased by 10%.

Olli-Pekka Kallasvuo, the head of Nokia, told The Financial Times, that the company “is still facing hard competition in the niche of high-end smartphones”.

Representatives of Nokia in different countries have confirmed the general trend of the company: to make products accessible to a wider range of the customers.

The official explanation for this is the competition with the popular iPhone smartphone of Apple. The latest direct competitor for iPhone from Nokia was the N95 model, released in 2006.

Since then, most mobile manufacturers have filled the market with several models with touch screen, which were intended to compete in this niche with Apple and Nokia. And now the Finnish company has obviously felt its inferiority in this race.

Experts also consider that the Finnish manufacturer is trying to retain its positions in the face of the growing South Korean group Samsung.

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